Gumption Email Advertising Gumption Email Advertising Rankings 100% Independent Statistical Testing Since 2002 Action! A doing! To discover, to learn, to build! GUMPTION A good sense, resourcefulness, savvy, get-up-and-go, wisdom. It means guts, give best effort, willing to take risk. We all admire a person of gumption. Because they stand up when others are not

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